From The President AMSOIL Quality – Our decisions Someone once asked me about what makes AMSOIL special and how is it that AMSOIL products can be better than products from giant corporations like Mobil* that have seemingly unlimited resources. After thinking about it for a while, I came to one conclusion – the culture of […]
The Pros and Cons of Semi-Synthetic Oils and Synthetic Blends Andy Arendt|Sep 22, 2017 9:20 AM Scott D. Galbreath asks via our Facebook page about the pros and cons of synthetic blend motor oils. Thanks for the question, Scott. Making sense of motor oil can be confusing and frustrating. Choosing among full synthetics, synthetic blends, semi-conventional, conventional, […]
Fork Oil – Which do I use? John Baker|Aug 22, 2019 10:33 AM A fork oil’s number-one task is to deliver consistency. Consistent dampening despite temperature changes. Consistent rebounds despite different terrain. Consistent performance so you can ride or drive confidently. Consistency. What fluid would provide the best shock consistency? Water. Yes, water. But you […]
New DOMINATOR® Competition Diesel Oil Everyone is talking about this one – well OK, but I’m sure a few are.. These engines pose problems which causes much more to be desired with the oil so AMSOIL once again calls it spot on!! Resists the breakdown from high levels of soot!! The newest addition to the […]
Are all Synthetic Oil Groups the Same? Group III vs IV vs V John Baker|Feb 06, 2018 11:27 AM The simple answer No. In fact, there are wide performance differences between base oil categories. Generally speaking, Group IV base oils offer the best performance, Group III second best, and so on in reverse order. But […]
Demand makes it easy to Sell AMSOIL Synthetic Snowmobile Oil Join us as a dealer and take advantage of our dominance in the sledding and other markets. Believe it or not, winter is right around the corner. When talking to snowmobilers this season, make sure to uncover their needs and recommend the correct AMSOIL snowmobile […]
Always Pushing the Performance When AMSOIL synthetic motor oil passed the American Petroleum Institute (API) qualification tests in 1972, it signaled a new era in lubrication performance. Nothing else could touch it. As the only API qualified synthetic on the market, it out-lubricated, out-cooled, out-cleaned, out-lasted – it outperformed in every category. Our company founder, […]
How to Protect a Motorcycle Wet Clutch (and How it Works) John Baker|Jul 19, 2017 10:14 AM A 10-mile trudge down gravel roads more trafficked by mosquitoes than people. That’s the situation I faced after dumping my Honda 350 motorcycle on a patch of loose gravel. Back then (the mid 1990s), cell phones were a […]
World’s Most Powerful Outboard Motors Rely on AMSOIL Seven Marine, maker of the world’s most powerful outboard motors, has a saying: We move the people who move the world. The Germantown, Wis. company designs, builds and sells outboard motors that produce up to an astonishing 627 hp and power some of the fastest and most […]
How Does Synthetic Motor Oil Increase Fuel Economy? John Baker|May 16, 2016 2:04 PM Although gas is hovering around only $2.00 per gallon these days, increasing fuel economy is still a top priority for most automakers, due in large part to more strict corporate average fuel economy (CAFE) requirements on the horizon. One strategy automakers […]
AMSOIL BUSINESS IS ‘PERFECT’ FIT Direct Jobber Vic Sorlie of Colleyville, Texas enjoyed his career as an airline pilot. He’s enjoying his career as an AMSOIL Dealer, too. It’s his second favorite part-time job, he said. “In 1998 I was a pilot for American Airlines and was near 49 years old,” Sorlie said. “At […]
More Than You Ever Wanted to Know About Motor Oil Additives Ed Newman|Jan 18, 2017 8:28 AM It’s been a long, long time since motor oil was “just oil.” In the 1930s, someone decided to begin putting wax modifiers in the oil to address the problem of wax residue after the refining process. Thus […]
OCTANE EXPLAINED: DOES PREMIUM, HIGH-OCTANE GAS BOOST PERFORMANCE? A recent AAA report found that American motorists wasted $2.1 billion in the last year buying premium gasoline for engines designed to run on regular gas The reasons why are likely due to the following misconceptions about premium gas: Contains higher energy content (increasing power and fuel […]
What Causes Motor Oil Consumption? Ed Newman|Oct 14, 2016 9:37 AM Everyone who owns a vehicle knows you need to regularly check the oil level. (Note: If you do not know this, you’d better go check your oil.) A certain amount of oil loss is normal due to motor oil volatility – that is, boil-off […]
