Tag Archives: AMSOIL

Why do European Vehicles Require Special Oil? John Baker|Jul 05, 2017 7:43 AM   For all the grin-inducing benefits of owning a European car – finely tuned performance, sophisticated styling, prestige – they can be a pain to own. According to this list, four of the top five most expensive vehicles to maintain hail from across […]

A win-win for you and your customers New dispensing equipment program helps increase sales to retail and commercial accounts. Jamie Prochnow | COMMERCIAL PROGRAM MANAGER We all know that AMSOIL makes great products. Having great products, however, doesn’t guarantee sales. Your retail and commercial accounts have several synthetic lubricant companies from which to choose, and […]

Smashing the Industry Standard A New Level of Protection and Performance on the Horizon  The new Signature Series, XL and OE formulations launching this fall place our passenger car motor oil (PCMO) line ahead of the game. The lubrication industry is rife with challenges, and the PCMO segment of the industry is no exception. Evolving […]

TURBODIESEL ENTHUSIAST PROFILE Increase sales to turbodiesel enthusiasts with the superior protection and performance benefits of AMSOIL synthetic diesel oils. This is a post from AMSOIL’s Magazine aimed toward our dealers. I post these with our normal blog as a big chunk of our business is through our dealers and AMSOIL is an opportunity for […]

The Pinnacle of Performance The new Signature Series Synthetic Motor Oil formulation builds upon its rock-solid foundation to offer enthusiasts a new level of engine protection. Major upgrades to all the lined on the way now! Signature Series Synthetic Motor Oil (ASM, ALM, AZO, ASL, ATM, AZF, AMR) Improving Signature Series was a challenge, but […]

World’s Most Powerful Outboard Motors Rely on AMSOIL Seven Marine, maker of the world’s most powerful outboard motors, has a saying: We move the people who move the world. The Germantown, Wis. company designs, builds and sells outboard motors that produce up to an astonishing 627 hp and power some of the fastest and most […]

This Weekend: Catch AMSOIL at Back to the 50’s Jamie Jarvi|Jun 23, 2017 2:14 PM   We’ve got a sneak peek at some of the cars descending on the Minnesota Fairgrounds for the 44th Annual Back to the 50’s Car Show in St. Paul, Minn. AMSOIL is the Official Oil of this long-standing event, which was […]

How do we define “severe service”? When pushing our lubricants to their limits, we sometimes find the limits of the test equipment first. Matt Erickson | TECHNICAL MANAGER – PCLT PRODUCTS AND MECHANICAL R&D One of my responsibilities here at AMSOIL is to help develop tests in our mechanical lab designed to push lubricants to […]

The Superior Protection of AMSOIL Synthetic Firearm Lubricant Now Available as an Aerosol Now available in both a dripper bottle and an aerosol can, AMSOIL 100% Synthetic Firearm Lubricant and Protectant effectively lubricates and protects guns, helping extend life and prevent blockage, jams and wear. Outstanding protection and performance in both hot and cold climates […]

Develop solutions, not products Remaining innovative requires solving our customers’ biggest performance challenges. Michael Meuli | VICE PRESIDENT, TECHNICAL DEVELOPMENT Many of you know by now that Dan Peterson, my predecessor, has moved on to another role in the company. His promotion opened up this opportunity for me, and I’m thrilled to join a company […]