Global Media Award at SEMA Show for Dirt Bike Transmission Fluid Jamie Jarvi|Nov 04, 2016 1:27 PM The 2016 SEMA Show in Las Vegas has come to an end, and attendees are making their way back home armed with a wealth of new information on the specialty equipment manufacturing industry. It’s been an exciting week […]
Is Premium Gasoline Worth the Money? John Baker| You probably saw the AAA report announcing that motorists wasted $2.1 billion last year using premium gasoline in vehicles that don’t require it. Maybe a few of those billions came from your wallet. It’s a common misconception that premium gasoline has higher energy content than regular gasoline […]
AMSOIL Dispensing Equipment Program Provides New Opportunities for T1-Qualified Dealers Over the years, AMSOIL Dealers have fought an uphill battle against bulk oil distributors that have the ability to offer equipment programs to commercial and retail accounts. Bulk supply is attractive to these customers because it eliminates waste in the form of empty containers and […]
The Effects of Turbochargers and Gasoline Direct Injection These increasingly common features of modern engines heighten power and efficiency, but also present serious challenges to motor oil. The push toward smaller, fuelefficient, yet powerful engines has driven the development of several key technologies. Gasoline direct injection (GDI) and turbochargers are now common features of passenger […]
Fund Your Passion AMSOIL stands apart from the crowd by offering more opportunities to build successful businesses. When we introduced the world’s first API qualified synthetic motor oil in 1972, it languished on store shelves next to its much cheaper conventional-oil counterparts. Consumers hadn’t heard of synthetic oil and didn’t understand its benefits. That all […]
The Right Small-Engine Impressive Results Spring marks the time to store your snowblower and prepare your lawnmower, pressure washer, generator and other equipment for another season. Make sure to change oil before storing equipment. Used oil contains acidic byproducts that can damage the engine if allowed to sit for months. If you neglected to change […]
AMSOIL Ea® Oil Filters: Your Efficient Choice To provide you with more high-efficiency filter options, we have expanded our Ea Oil Filter (EAO, EA15K) line to include seven new cartridge-style filters. Ea Oil Filters provide a perfect pairing for the superior protection and performance provided by AMSOIL synthetic motor oils. Absolute Efficiency The exclusive technology used in […]
DEEP CLEAN: P.I. PERFORMANCE IMPROVER GASOLINE ADDITIVE P.i. Performance Improver Gasoline Additive (API) now features a new label, formula and capless- compatible bottle. The popular deepcleaning gasoline additive continues to restore your engine’s power and performance and increase fuel economy. Maximum Fuel Economy AMSOIL P.i. is a potent gasoline performance improver featuring concentrated detergents that […]
Creating Interest Sells AMSOIL Products Highlighting the value of AMSOIL products and displaying patience can help move prospects from “not looking” to “looking.” The Buy-Sell Process describes the process we all move through whether buying a candy bar or a new vehicle. Understanding your potential customers’ state of mind and where they are in the process […]
Best Things to See and Do at Laconia Motorcycle Week Ok – we are late in publishing this but just a reminder to look up the event for 2019 and have your maintenance done. Also these suggestions below are excellent in addition to perhaps doing some adventur motorcycling in the hills and geocaching. Perhaps you […]
Should You Use Diesel Competition Oil? Mark Nyholm|Apr 10, 2018 11:44 AM April is here, and for those who love to spend time at the drag strip challenging their reaction time, on a dirt strip hooked to a sled, or tied down on a roller dyno grunting for power, the diesel competition season is upon […]
The P.C. Program offers unmatched value AMSOIL Dealers see most growth with Preferred Customer Online orders. Most loyal base of customers. Jamie Prochnow | COMMERCIAL PROGRAM MANAGER Here in the Northland, summer is nearing its end, but enthusiasts are taking advantage of the sunshine and warm temperatures while they can. The boats are still on […]
Today’s Gas Engines can Produce as much Soot as Yesterday’s Diesels. Matt Erickson | TECHNICAL MANAGER – PCLT PRODUCTS AND MECHANICAL R&D I bet most of you reading this have some level of emotional attachment to traditional vehicles. The muscle-car era of the 1960s and 1970s kindled a lifelong passion for cars for millions of […]
Why Motor Oil Deteriorates Like just about everything else, motor oil has a lifespan. Even the best oils eventually require you to change them. Historically, many motorists like the convenience of changing oil with the seasons, visiting the quick lube or pulling the ramps out of their garage each spring and fall. Motor oil can […]
A DIY Car Repair, or a Job for an Expert? Five Questions to Ask Before Doing It Yourself John Baker|Feb 03, 2018 11:39 AM Guest post by retired ASE master technician Mark Gittelman. It happens to the best of us: We take on a car repair only to find out the hard way that it’s […]
